LeadGenius delivers human-curated B2B lead lists. Prospekteer is a software platform for insurance-specific prospecting. Different approaches, different price points, different fit.
LeadGenius does bespoke research engagements where a human team builds a custom lead list to your spec and hands it off. Prospekteer is a software platform an independent commercial agent logs into to surface prospects with insurance-specific signals, named gaps, and AI-generated cold openers. The right one depends on whether you want an outsourced research deliverable or an in-platform prospecting workflow.
10 prospects, no credit card. No research engagement.
LeadGenius is a B2B lead-research service that combines technology with a human research team. A buyer scopes the ideal-customer profile, defines the data fields, and LeadGenius’s researchers build the custom lead list to match. The output is a deliverable — usually a CSV or a feed into the buyer’s CRM. Strong fit for buyers who need bespoke research at volume and have the budget for an engagement.
Prospekteer is a software platform for commercial insurance prospecting. An independent agent logs in, surfaces prospects in real time, sees the named gap and renewal-window estimate on every record, reads the AI-generated cold opener, and works the prospect inside the platform — calling, sequencing, voice-noting, planning the field day. There’s no research-team engagement and no list-handoff step.
Both approaches solve the same underlying problem (the producer needs the right people to call) but the workflow, pricing, and audience are very different.
Apples-to-apples on the dimensions that matter for an independent commercial agency choosing between them.
Human research handles unusual ICP definitions better than software does. If your ideal customer is “family-owned manufacturers in the Midwest with a third-generation owner who’s about to retire and doesn’t use email” — that’s a research project for humans, not a software filter. LeadGenius is purpose-built for those edge cases.
Bespoke research can verify data points software won’t. Whether a particular contact is the actual decision-maker, what their tenure is, whether they’re a referral connection — these often require a phone call or LinkedIn check that software pricing can’t support per prospect. LeadGenius’s human team can do that work where the buyer’s engagement budget supports it.
For one-time lead-list projects, an outsourced research engagement makes more sense than a software subscription. If you only need 500 leads, once, for a specific campaign, paying for a year of software access is the wrong unit economics — buying a researched list for that scope is cleaner.
10 prospects, full enrichment, no credit card, no scoping engagement. The fastest way to compare a software platform to a research service is to use the platform for a week.
Built exclusively for independent commercial agents.